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Real Estate Market 2026: Where are the biggest Opportunities?

The world of real estate investment has fundamentally changed since 2022. Anyone who wants to build wealth successfully today must understand market dynamics and set the right course for the years ahead.

The world of real estate investment has fundamentally changed since 2022. Anyone looking to build wealth successfully today must understand current market dynamics and set the right course for the years ahead. In our expert webinar, we take a close look at these developments and explain why 2026 will be a decisive year for investors.

To understand tomorrow’s opportunities, it is essential to reflect on the challenges of recent years.
The real estate crisis of 2022 and 2023 was characterized by a sharp decline in transaction volumes.

Looking back: From the 2022 crisis to market consolidation

  • Extreme caution dominated the market as rising interest rates led to a state of shock among investors and banks.

  • A flight to quality followed: During this phase, only prime assets with a clear focus on risk reduction were able to perform, as investors concentrated exclusively on high-quality properties.

  • Price corrections were inevitable: The market had to go through a painful but necessary adjustment phase in order to rebuild a healthy foundation for future growth.

The turning point in 2025: Stability returns

According to our analysis, 2025 marks a transition year.

  • Stabilization set in as prices began to settle at a new level after the correction phase.

  • Market activity picked up noticeably: In Austria, for example, transaction volumes increased by around 25 percent year-on-year to approximately EUR 3.4 billion.

  • A more favorable environment emerged: A more stable interest rate outlook improved financing conditions and made projects predictable and viable for investors again.

The winning segments: Where capital flowed in 2025

Not all asset classes developed equally. In our webinar, we identify clear winners:

  • Residential real estate benefited significantly from demographic trends and persistent excess demand combined with a declining supply.

  • Hotels and serviced apartments proved particularly attractive. Tourism in metropolitan areas such as Vienna showed impressive resilience, with overnight stays increasing by around 10 percent, making this segment highly appealing to investors once again.

  • Logistics and retail parks established themselves as crisis-resistant anchors in a volatile environment.

Outlook for 2026: Seizing strategic entry opportunities

Despite geopolitical uncertainties, the outlook for 2026 is positive. We see a window of opportunity that is unlikely to come around again anytime soon.

  • Projects are becoming viable again: More stable financing costs are bringing new investment opportunities back into focus.

  • Housing shortages as a driver of return: Limited new construction in recent years has created a lack of housing, resulting in strong potential for value appreciation.

  • Value growth: We forecast moderate but healthy value increases of around 3 to 6 percent per year for 2026.

  • Attractive entry point: After the price corrections of recent years, 2026 offers the opportunity to invest in tangible assets with strong future potential at attractive conditions.

Why Rocksolid Estate is the answer to the 2026 market

As part of our webinar series, we demonstrate how Rocksolid Estate leverages these market trends to offer investors maximum security and returns.

The energy initiative: Additional income through progress

We combine real estate with sustainable energy generation. Through our photovoltaic concepts, we create additional revenue streams beyond rental income and protect our investors from rising energy costs.

Tokenization: Flexible and regulated investing

We are democratizing the real estate market of 2026. Through our platform, you can invest in fully regulated, inflation-protected tangible assets starting from small amounts, from as little as 100 euros.

Focus on prime locations in Vienna

Based on analyses by experts such as Engel & Völkers, we place a strong emphasis on locations like Vienna, where low vacancy rates of around 3.5 percent and stable prime rents provide a solid foundation for long-term wealth growth.

Rocksolid Estate AG

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